{"id":30985,"date":"2024-07-23T06:52:46","date_gmt":"2024-07-23T06:52:46","guid":{"rendered":"https:\/\/easysolar.app\/?p=30985"},"modified":"2026-04-15T09:54:05","modified_gmt":"2026-04-15T09:54:05","slug":"lekce-6-pecujte-o-zaklad-vytvorte-dobry-obchodni-model","status":"publish","type":"post","link":"https:\/\/easysolar.app\/cs\/lekce-6-pecujte-o-zaklad-vytvorte-dobry-obchodni-model\/","title":{"rendered":"Lekce 6: Pe\u010dujte o z\u00e1klad \u2013 vytvo\u0159te dobr\u00fd obchodn\u00ed model!"},"content":{"rendered":"\t\t
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\n\t\t\t\t\t\tMasters Institute pro fotovoltaiku\n\t\t\t\t\t<\/h6>

Lesson 6<\/span><\/span> Pe\u010dujte o z\u00e1klad \u2013 vytvo\u0159te dobr\u00fd obchodn\u00ed model!<\/h2>\t\t\t\t
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D\u016fkladn\u011b p\u0159ipraven\u00fd a zaveden\u00fd obchodn\u00ed model zvy\u0161uje konverzi a\u017e o 30%!<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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V p\u0159edchoz\u00ed lekci jsme v\u011bnovali pozornost d\u016fle\u017eit\u00fdm aspekt\u016fm vytv\u00e1\u0159en\u00ed individu\u00e1ln\u00edho prodejn\u00edho pl\u00e1nu pro firmu pomoc\u00ed syst\u00e9m\u016f zalo\u017een\u00fdch na AI (nap\u0159. EasySolar). Ten d\u00edky neust\u00e1l\u00e9 anal\u00fdze pr\u00e1ce cel\u00e9ho t\u00fdmu a v\u0161ech prom\u011bnn\u00fdch faktor\u016f vytvo\u0159\u00ed na tomto z\u00e1klad\u011b nejoptim\u00e1ln\u011bj\u0161\u00ed a z\u00e1rove\u0148 nejvy\u0161\u0161\u00ed m\u00edru konverze.<\/p><\/div><\/div>

Zkusme si p\u0159edstavit, jak velk\u00e9 bude celkov\u00e9 zv\u00fd\u0161en\u00ed prodeje, kdy\u017e firma nasad\u00ed 10 obchodn\u00edk\u016f a ka\u017ed\u00fd z nich pou\u017e\u00edv\u00e1 spr\u00e1vn\u011b p\u0159ipraven\u00fd a otestovan\u00fd obchodn\u00ed model, kter\u00fd v\u00e1m umo\u017en\u00ed zv\u00fd\u0161it po\u010det pozitivn\u011b dokon\u010den\u00fdch transakc\u00ed u jednoho obchodn\u00edka a\u017e o 30%!<\/p><\/div><\/div>

P\u0159\u00edprava obchodn\u00edho modelu, kter\u00fd bude fungovat individu\u00e1ln\u011b pro ka\u017edou firmu, kter\u00e1 v praxi prod\u00e1v\u00e1 \u201eza n\u00e1s\u201c, se m\u016f\u017ee zd\u00e1t \u010dasov\u011b n\u00e1ro\u010dn\u00e1 a slo\u017eit\u00e1. D\u00edky v\u0161ak ka\u017edodenn\u00ed pr\u00e1ci s programem EasySolar, kter\u00fd m\u00e1 vestav\u011bn\u00e9 pokro\u010dil\u00e9 algoritmy um\u011bl\u00e9 inteligence, jde o to polo\u017eit si n\u011bkolik kl\u00ed\u010dov\u00fdch ot\u00e1zek a na z\u00e1klad\u011b anal\u00fdzy \u010dinnosti na\u0161\u00ed firmy proveden\u00e9 pomoc\u00ed AI naj\u00edt na n\u011b odpov\u011bdi.<\/p><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Zm\u011bna jedn\u00e9 nebo v\u00edce drobn\u00fdch v\u011bc\u00ed v obchodn\u00edm procesu m\u016f\u017ee zp\u016fsobit rychl\u00fd r\u016fst prodeje!<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Jak\u00e9 ot\u00e1zky je t\u0159eba zodpov\u011bd\u011bt, aby vznikl perfektn\u00ed obchodn\u00ed model pro na\u0161i firmu?<\/p><\/div><\/div>

Na pozitivn\u00ed uzav\u0159en\u00ed prodeje p\u016fsob\u00ed mnoho faktor\u016f. \u010casto se m\u011bn\u00ed v d\u016fsledku kulturn\u00edch a spole\u010densk\u00fdch zm\u011bn, ke kter\u00fdm doch\u00e1z\u00ed ve sv\u011bt\u011b kolem n\u00e1s.
M\u016f\u017eeme v\u0161ak rozli\u0161it n\u011bkolik oblast\u00ed, kter\u00e9 je t\u0159eba p\u0159i p\u0159\u00edprav\u011b obchodn\u00edho modelu br\u00e1t obzvl\u00e1\u0161\u0165 v \u00favahu:<\/p><\/div><\/div>

\u00a0<\/div>

\u010cas!
\u010cas je kl\u00ed\u010dov\u00fd prodejn\u00ed faktor.<\/p><\/div><\/div>

Mimo jin\u00e9 ovliv\u0148uje volbu na\u0161\u00ed firmy jako dodavatele \u010dasto i rychlost, s jakou doru\u010dujeme dokon\u010den\u00fd projekt klientovi. Odpov\u011bzte si na p\u00e1r ot\u00e1zek:
1. Kdy je nejlep\u0161\u00ed \u010das zavolat z\u00e1kazn\u00edkovi?
2. Kdy je nejlep\u0161\u00ed poslat nab\u00eddku po sch\u016fzce?
3. Kolik dn\u00ed po odesl\u00e1n\u00ed nab\u00eddky bych m\u011bl kontaktovat klienta?
4. Kdy je nejlep\u0161\u00ed \u010das na obchodn\u00ed sch\u016fzku?
5. Jak\u00e1 je kone\u010dn\u00e1 lh\u016fta pro zasl\u00e1n\u00ed hotov\u00e9 nab\u00eddky?<\/p><\/div><\/div>

\u00a0<\/div>

Kontakt!
Volba formy kontaktu (sch\u016fzka, e-mail, telefon, telekonference atd.) p\u0159\u00edmo ovliv\u0148uje z\u00edsk\u00e1n\u00ed potenci\u00e1ln\u00edho z\u00e1kazn\u00edka.<\/p><\/div><\/div>

V z\u00e1vislosti na zvolen\u00e9m zp\u016fsobu kontaktu n\u00e1s budou vn\u00edmat na\u0161i potenci\u00e1ln\u00ed z\u00e1kazn\u00edci. Obdob\u00ed pandemie a rychl\u00fd rozvoj e-commerce zp\u016fsobily, \u017ee z\u00e1kazn\u00edci \u010dast\u011bji up\u0159ednost\u0148uj\u00ed online kontakt m\u00edsto p\u0159\u00edm\u00e9ho kontaktu. Odpov\u011bzte si na p\u00e1r ot\u00e1zek:
1. Jakou formu kontaktu moji klienti preferuj\u00ed?
2. M\u00e1m poslat nab\u00eddku e-mailem, nebo ji p\u0159edv\u00e9st osobn\u011b?
3. Jak vypad\u00e1 moje dostupnost, kdy\u017e m\u00e1 z\u00e1kazn\u00edk jak\u00e9koli ot\u00e1zky?
4. Jsem flexibiln\u00ed p\u0159i v\u00fdb\u011bru formy kontaktu?<\/p><\/div><\/div>

\u00a0<\/div>

Nab\u00eddka!
Z\u00e1kazn\u00edci kupuj\u00ed o\u010dima! Proto je forma, ve kter\u00e9 nab\u00eddku dod\u00e1v\u00e1me v\u010detn\u011b n\u00e1vrhu a anal\u00fdzy, mimo\u0159\u00e1dn\u011b d\u016fle\u017eit\u00e1.<\/p><\/div><\/div>

\u010casto se sna\u017e\u00edme soust\u0159edit na co nejkomplexn\u011bj\u0161\u00ed a z\u00e1rove\u0148 co nejp\u0159esn\u011bj\u0161\u00ed finan\u010dn\u00ed anal\u00fdzu, zat\u00edmco klient, kter\u00fd nezn\u00e1 problematiku, se c\u00edt\u00ed zahlcen\u00fd nadm\u011brn\u00fdm mno\u017estv\u00edm informac\u00ed. Odpov\u011bzte si na p\u00e1r ot\u00e1zek:
1. Na co se zam\u011b\u0159it p\u0159i prezentaci nab\u00eddky?
2. Je m\u016fj projekt vizu\u00e1ln\u011b atraktivn\u00ed?
3. Ukazuji klientovi hlavn\u00ed p\u0159\u00ednosy a ROI?
4. Soust\u0159ed\u00edm se na ta nejd\u016fle\u017eit\u011bj\u0161\u00ed data?<\/p><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Nebojte se zkou\u0161et! Pod\u00edvejte se, jak zm\u011bna jedin\u00e9ho faktoru ovlivn\u00ed va\u0161i m\u00edru konverze!!<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Jak byste mohli tyto ot\u00e1zky zodpov\u011bd\u011bt a jak na n\u011b p\u016fsob\u00ed kulturn\u00ed a spole\u010densk\u00e9 zm\u011bny?<\/p><\/div><\/div>

Aby bylo mo\u017en\u00e9 naj\u00edt odpov\u011b\u010f na v\u00fd\u0161e uveden\u00e9 ot\u00e1zky a na jejich z\u00e1klad\u011b vytvo\u0159it obchodn\u00ed model co nejl\u00e9pe odpov\u00eddaj\u00edc\u00ed va\u0161\u00ed firm\u011b, pot\u0159ebujete n\u00e1stroj, kter\u00fd nejen bude shroma\u017e\u010fovat data, ale tak\u00e9 je analyzovat..
Proto se EasySolar zam\u011b\u0159il p\u0159edev\u0161\u00edm na implementaci velmi rozs\u00e1hl\u00fdch algoritm\u016f um\u011bl\u00e9 inteligence, kter\u00e9 \u00fa\u010dinn\u011b pom\u00e1haj\u00ed vytv\u00e1\u0159et nejlep\u0161\u00ed obchodn\u00ed strategii.<\/p><\/div><\/div>

\u00a0<\/div>

Ve sv\u00e9 ka\u017edodenn\u00ed pr\u00e1ci vyb\u00edrejte program, ve kter\u00e9m jsou implementov\u00e1ny algoritmy AI, nap\u0159. EasySolar.<\/p><\/div><\/div>

Rozs\u00e1hl\u00e1 statistika v\u00e1m pom\u016f\u017ee m\u00edt neust\u00e1lou kontrolu nad v\u0161emi prom\u011bnn\u00fdmi a rychle reagovat na zm\u011bny.<\/p><\/div><\/div>

Um\u011bl\u00e1 inteligence, kter\u00e1 pr\u016fb\u011b\u017en\u011b analyzuje pr\u00e1ci va\u0161eho t\u00fdmu, ur\u010d\u00ed tu nej\u010dast\u011bj\u0161\u00ed a z\u00e1rove\u0148 nej\u00fa\u010dinn\u011bj\u0161\u00ed cestu k prodeji ve va\u0161\u00ed spole\u010dnosti.<\/p><\/div><\/div>

Kdy\u017e zn\u00e1te ide\u00e1ln\u00ed prodejn\u00ed model, motivujte sv\u016fj t\u00fdm k lep\u0161\u00edm v\u00fdsledk\u016fm, nap\u0159. t\u00edm, \u017ee budete z\u00e1kazn\u00edka kontaktovat dva dny po odesl\u00e1n\u00ed nab\u00eddky, nebo nab\u00edzet men\u0161\u00ed slevy, proto\u017ee p\u0159esn\u011b v\u00edte, jak jednotliv\u00e9 kroky ovliv\u0148uj\u00ed rozhodnut\u00ed z\u00e1kazn\u00edka.<\/p><\/div><\/div>

Nezapome\u0148te na m\u011bn\u00edc\u00ed se sv\u011bt!<\/p><\/div><\/div>

Ov\u011b\u0159te a otestujte, jak zm\u011bna konkr\u00e9tn\u00edho faktoru v prodejn\u00edm procesu ovliv\u0148uje m\u00edru konverze. V praxi kontrolujte, kdy maj\u00ed va\u0161i obchodn\u00edci volat z\u00e1kazn\u00edk\u016fm, kdy je nejlep\u0161\u00ed se s nimi setkat a jak\u00e1 je lh\u016fta pro zasl\u00e1n\u00ed nab\u00eddky, abyste dos\u00e1hli efektu dokon\u010den\u00ed prodeje.<\/p><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Masters Institute pro fotovoltaiku Lesson 6 Pe\u010dujte o z\u00e1klad \u2013 vytvo\u0159te dobr\u00fd obchodn\u00ed model! D\u016fkladn\u011b p\u0159ipraven\u00fd a zaveden\u00fd obchodn\u00ed model zvy\u0161uje konverzi a\u017e o 30%! V p\u0159edchoz\u00ed lekci jsme v\u011bnovali pozornost d\u016fle\u017eit\u00fdm aspekt\u016fm vytv\u00e1\u0159en\u00ed individu\u00e1ln\u00edho prodejn\u00edho pl\u00e1nu pro firmu pomoc\u00ed syst\u00e9m\u016f zalo\u017een\u00fdch na AI (nap\u0159. EasySolar). Ten d\u00edky neust\u00e1l\u00e9 anal\u00fdze pr\u00e1ce cel\u00e9ho t\u00fdmu a v\u0161ech […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[43],"tags":[],"class_list":["post-30985","post","type-post","status-publish","format-standard","hentry","category-uncategorized-cs"],"yoast_head":"\nLekce 6: Pe\u010dujte o z\u00e1klad \u2013 vytvo\u0159te dobr\u00fd obchodn\u00ed model! - EasySolar<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/easysolar.app\/cs\/lekce-6-pecujte-o-zaklad-vytvorte-dobry-obchodni-model\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lekce 6: Pe\u010dujte o z\u00e1klad \u2013 vytvo\u0159te dobr\u00fd obchodn\u00ed model! - EasySolar\" \/>\n<meta property=\"og:description\" content=\"Masters Institute pro fotovoltaiku Lesson 6 Pe\u010dujte o z\u00e1klad \u2013 vytvo\u0159te dobr\u00fd obchodn\u00ed model! D\u016fkladn\u011b p\u0159ipraven\u00fd a zaveden\u00fd obchodn\u00ed model zvy\u0161uje konverzi a\u017e o 30%! V p\u0159edchoz\u00ed lekci jsme v\u011bnovali pozornost d\u016fle\u017eit\u00fdm aspekt\u016fm vytv\u00e1\u0159en\u00ed individu\u00e1ln\u00edho prodejn\u00edho pl\u00e1nu pro firmu pomoc\u00ed syst\u00e9m\u016f zalo\u017een\u00fdch na AI (nap\u0159. EasySolar). 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